I transform products into trusted, memorable brands that drive sales.

I work with the pharmaceutical, supplement, and life science industries.

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24%
Sales exceeded the initial target
29%
Repeat purchase rate within the first year
62%
Net Promoter Score (NPS) in the first year

These results are from a pharmaceutical company I helped with the launch of their new OTC cough syrup. Within a year of the launch, I established their market position, driving significant results in both sales and repeat customers.

I'm Tambi, Brand Strategist & pharmacist with over 17 years of industry expertise

Through ignite™ Methodology,
I help companies to...

Boost product sales and market share by developing a clear and focused product strategy.
Attract customers and increase revenue by positioning products as leaders in their category.
Drive repeat purchases by communicating the product's unique value to its target audience.
Enhance customer loyalty by creating emotional connections through authentic product storytelling.
Ignite™ Methodology

Three-phase approach to brand transformation & creation through strategy, data, & research.

I use a three-phase approach to ignite your brand’s potential and position it for success. These phases consist of 10 steps.
PHASE 1

Discovery & Foundation

Step 1: Insight Sessions
Step 2: Competitive Analysis
Step 3: Gap Analysis
Step 4: Target Audience Personas
PHASE 2

Brand Strategy Development

Step 5: Brand Archetype
Step 6: Positioning & Messaging
Step 7: Brand Voice Tone
Step 8: Brand Storytelling
PHASE 3

Strategic Guidance & Direction

Step 9: Creative Direction
Step 10: Action Plan

I’ve worked with many companies who felt frustrated by...

Uncertainty on how to launch successfully and stand out from the start
Declining sales and shrinking market share
Struggling to attract new customers in competitive markets
Being stuck in a price war, unable to differentiate
Now they are...
Confident in launching with a strategy for standout success.
Attracting new customers and thriving in competitive markets.
Growing sales and expanding market share with ease.
Competing on value, not price, with a brand that stands out in the market.
BOOK YOUR FREE CALL

Case Study

A supplement company was struggling with a flagship product that had low margins and a near-loss of export markets. Through collaborative brand strategy sessions, I worked closely with their team to redefine strategies and align offerings with core brand strengths. This resulted in sharper focus, and stronger differentiation, and laid the foundation for sustainable growth.

Profitability surged by
21%
Marketing costs dropped by
18%
12%
Revenue increased, enabled the company to allocate resources more effectively.
growth
Export markets were eager to continue business, seeing renewed potential

With Ignite™ your product will

Gain clarity and focus

by aligning your product's  strengths and core values with a well-defined brand strategy.

Increase profitability

by differentiating your product, allowing you to avoid price wars and justify premium pricing.

Boost sales

with clear messaging and a stronger market position.

Stand out in the market

with a competitive edge and stronger brand identity.

Ignite™

You’re one step away from transforming your product into a trusted brand that drives sales.

BOOK YOUR FREE CALL

Booking your free call

Share key details and information

I define your strategy milestones

Receive your plan for success

Followup calls every quarter

My Blog

Exploring the Latest Trends and Techniques That Matter

My Perspective on Branding Strategies & Design Innovations

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Tambi Haşpak|Brand strategist & pharmacist
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